Smart AdServer signs a pan-european agreement with MEETIC

Smart AdServer signs a pan-european agreement with MEETIC

the key European dating internet site has selected Smart AdServer to control every one of its internet marketing promotions in France and European countries

Paris, – Smart AdServer, a player that is leading European countries in adserving and electronic marketing, announces that MEETIC, the best European dating agency, has plumped for its marketing answer to deliver each of its display promotions in European countries and optimise its campaign to recruit brand brand new users.

Launched in 2002 because of the French born Marc Simoncini, MEETIC may be the leading European dating agency. Providing two different services – dating and matchmaking with Meetic and Meetic Affinity mainly – in 16 europe (France, Belgium, Switzerland, Luxembourg, Italy, Spain, Austria, Sweden, Finland, Denmark, the uk, Germany, Portugal, Poland, Norway while the Netherlands) and Latin America, MEETIC comes in 13 languages. With 945,000 members, and following buyout associated with the European tasks of its competitor (the united states group IAC and leader that is global final February, MEETIC happens to be the benchmark for internet dating in European countries. It really is in specific because of a powerful online recruitment policy that MEETIC happens to be in a position to be market frontrunner, across European countries. Regarding the energy of the outcomes, MEETIC made a decision to carry on its expansion in European countries.

Being mindful of this, MEETIC had been searching for a well balanced, scalable and revolutionary solution that is technological handled by a group of professionals, rendering it feasible, regarding the one hand, to handle and harmonise each of its promotions to win new business and improve client commitment in European countries, as well as on one other to analyse performance and quickly determine any return on the investment. After examining all leading technologies in the advertising host market, MEETIC find the Smart AdServer advertiser solution, in specific for the advanced features and user friendliness that is real. Additionally, MEETIC’s specific large scale acquisition issues needed a personalised reaction. Smart AdServers power to develop customised functions with very high added value services of focusing on, reporting and monitoring had been consequently a determinant criterion for MEETIC.

Now boasting MEETIC among its new clients, Smart AdServer has strengthened its place as a standard player when you look at the French and European markets. “We are pleased to announce the signing with this contract that is pan-European one of many biggest advertisers in European countries. This agreement fits completely with this development that is international strategy and bears witness towards the undeniable competitive benefits and readiness of Smart AdServer“, claims Cyrille Geffray, the Managing Director of Smart AdServer. “This signing is a good sign not merely for all of us nevertheless the market that is entire. The greatest players, advertisers, news agencies and advertising homes are now actually willing to imagine a substitute for traditional adserving solutions. They’ve been looking for more partners that are innovative to guide their jobs. Within an environment that is increasingly competitive that your internet marketing marketplace is dominated by three key players, Smart AdServer’s freedom from some of these leaders can be reassuring.”

Among its consumers are big news agencies such as for example Zed electronic, Starcom, Mindshare, Mediacom, Mediaedge:cia, Universal McCann, … as well as being a number that is large of and businesses, including PIXmania, Reed company, Axel Springer Hungary & Poland, broadcast Canada, MSD worldwide, Wolters Kluwer, Los Angeles Vanguardia, Canal+, Curse Gaming, Amiado…

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